JJJJound x ASICS GEL-Quantum 360 Collaboration Set to Release On June 26th
June 14, 2023
Hot on the heels of another sold-out GEL-Kayano 14 duo, JJJJound and ASICS are keeping their momentum going with a highly anticipated GEL-Quantum 360 collaboration, which is scheduled to drop on June 26th.
The Montreal-based design studio initially offered a sneak peek of the sneaker back in May and has now gone public with a full official unveiling, sending the sneaker community into a fervor.
This partnership sees JJJJound’s signature minimalist aesthetic applied to ASICS’ advanced technical silhouette. The GEL-Quantum 360 is renowned for its full-length GEL cushioning technology, providing exceptional comfort and support, which now gets a discreet and refined makeover.
Staying true to JJJJound’s stripped-back and muted design language, the collaborative shoe features a subdued color palette, likely focusing on neutral tones that appeal to the minimalist enthusiast. Clean lines, premium materials, and the subtle co-branding are expected to be the hallmarks of this release.
Given the success of their previous sold-out projects and JJJJound’s cult following, this release is predicted to be another quick sell-out. Sneakerheads and collectors are advised to mark their calendars for June 26th and prepare for the drop across select retailers and online.